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Get equipped for change.

We help organisations turn strategy into changed behaviour – and changed behaviour into real, business results. 

staircase_reddish hills_yellowish

Get equipped for change.

We help organisations turn strategy into changed behaviour – and changed behaviour into real, business results. 

One partner for every kind of change

Every transformation depends on people changing how they work. That's what drives results – and it's what we specialise in, whatever form the change takes.

Built on long-term partnerships

Our work spans many sectors. What our clients have in common is a need to bring their people with them. Here are some of the organisations we work with.

IKEA_logo Hoganas_logo TetraPak_logo AlfaLaval_logo Eon_logo Nibe_logo Nordzucker_logo Janssen_logo HML_logo Swedbank_logo Axis_logo

Built around what you need

No two assignments look the same. These are starting points – we build what’s needed from there, for you, with you, or enabling you to do it yourself.

Strategy

We read what's happening with your people and leadership, and surface what's getting in the way.

Communication

We shape the story, then bring it to life – across whatever formats, channels and moments matter most.

Hire an expert

Embed a change expert into your organisation, building capability from the inside.

Learning

We're learning designers and facilitators with a twist. We're rooted in behavioural change.

ChangeCoach

An all-in-one coaching and performance support solution for leaders.

38Workshopsymbal Large

We're your one-stop change partner and we specialise in the human side of change – helping organisations shift mindsets and behaviours so results follow. Nordic roots, global reach, since 2003.

Don't take our word for it

The best way to understand what we do to hear from some of our clients. These are the moments that stayed with them, and with us.

Symbal listened, challenged (in the best way) and delivered something that was even better than what I had in my head.

Kieron Leech

Global Business and Process Development Leader

Responsive, professional, and contribute both knowledge and creativity to the project at hand.

Communications Manager

IKEA

The collaboration meant that we were well prepared for the change and had a story that everyone understood and felt involved in.

CEO

E.ON Elnät

What I have appreciated most about our collaboration is their flexibility and responsiveness. Their ability to listen carefully, ask the right questions, and truly understand our needs has been extremely valuable.

Maria Faresjö

Professor, Head of Life Sciences, Chalmers University of Technology

They have experienced facilitators who are truly passionate about their field: change management and communication. They guide groups through the process with clarity and creativity. I have worked with them several times — always engaging, educational, and insightful.

Niklas Gunnarsson

Director of Nibe Stoves

I’ve now completed Leading in Change, and I just want to share the following feedback: this is spot on and creates excellent conditions for our leaders to lead transformation in a truly outstanding way. Being the nerd that I am, this makes me happy deep down to my soul.

Change Management Expert

Swedbank

I wanted to say that it's probably one of the most engaging e-learning's I've done in Alfa Laval, the questions & structure is brilliant!

Learner

Alfa Laval

W.O.W. !! I must say this is something special, way beyond power points, culture trainings and mandatories. It touches my heart, I get so many emotions and YES, this is a great product!

Project Manager

Ingka

Got a change coming up?

The best briefs start with "we're not sure where to start." Let's chat and go from there.